Engineering SD Into Industry: Unlocking Institutional Barriers

Sustainable development has become a driving imperative for the resource industry as it is for the rest of the global business world. Being unsustainable is a risk no business can afford. Yet implementation of sustainable development practices beyond satisfaction of compulsory reporting is still sporadic. The current standard approaches to problem analysis and decision making are too narrow to capture the complexity of the issues at stake. Hence it is necessary to develop innovation in thinking and in doing. Those who search for ways to implement sustainable development use concepts such as Whole Systems Thinking and Eco-efficiency as well as tools like Life Cycle Analysis. Others develop their own instruments. In their effort to innovate they face both resistance and support within their organisation as well as within the industry or the wider context. This paper explores the factors that support, hinder and shape the sustainable development drive of the industry and proposes a comprehensive decision-making framework that links the goal of sustainability with the tools of sustainable development. This exploration is illustrated by a case study used in a doctoral research conducted on an engineering firm providing services to our industry.