Marketing Value Added Minerals To Specialized Markets (32b1f49a-19e3-496c-8b31-591cc6549f39)

- Organization:
- Society for Mining, Metallurgy & Exploration
- Pages:
- 6
- File Size:
- 292 KB
- Publication Date:
- Jan 1, 1990
Abstract
We define a specialized mineral market as follows: Specialized Markets are markets where a low volume of a given mineral is used to convey a large benefit to a specific product. Sales of these value added minerals to small markets generally require a different marketing approach compared to bulk or commodity markets for traditional minerals. Specialized and commodity markets are differentiated by several characteristics as listed in Table 1.
Citation
APA:
(1990) Marketing Value Added Minerals To Specialized Markets (32b1f49a-19e3-496c-8b31-591cc6549f39)MLA: Marketing Value Added Minerals To Specialized Markets (32b1f49a-19e3-496c-8b31-591cc6549f39). Society for Mining, Metallurgy & Exploration, 1990.